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Posted on 20 April 2016
This summer build a digital marketing plan to improve your lead generation and sales success. Don't leave it any longer... Push your software business above your competitors this summer with our new affordable and exciting NEW 7-Stage Consultancy Programme.  TELL ME ABOUT THE PROGRAMME - CLICK HERE...
Posted on 6 April 2016
1. Have you addressed your customer’s business pains? Set out very clearly from the start how your product/service can help a potential customer address a business pain or issue. Once a prospect knows how your software can help them, then they will want to know about the software, not before. Click here... 2. Are you...
Posted on 22 March 2016
In all honesty, nobody likes change. We're all pretty much creatures of habit and change unsettles us. The news that Google was dropping its right-hand side ad bar was disappointing news for small to medium advertisers using Google Adwords. The reality is that life is going to get more challenging, as now a maximum of only...
Posted on 10 March 2016
In our last blog “The Top 5 Challenges of Selling Software”, we described the main challenges that smaller software businesses come up against when trying to sell. Click here for a reminder. Selling can be a daunting task, particularly when it’s B2B and you are fighting off strong competition from other software...
Posted on 25 February 2016
Success doesn't come to those who don't actively seek it out. It's time to get things moving, achieve the success you want - and sell more software! We have worked with so many smaller software businesses over the years helping them to build robust sales and marketing processes in order for them to sell more software....
Posted on 11 February 2016
Does your content have the necessary 'oomph' to get you noticed in a very busy, noisy, crowded marketplace? Do you know what works best and understand what you should be creating in order to generate more leads and achieve success in 2016? If you're feeling a little unsure and could do with some help and advice, please...
Posted on 26 January 2016
Don't try to run before you can walk - this is the best advice I can give to anyone with regards to Sales and Marketing strategies.  An effective marketing strategy needs to be built up slowly, from solid foundations. No one wants to dive head-long into a costly marketing programme and blow their budget in the first...
Posted on 12 January 2016
Your content has just seconds to capture interest, and that initial exposure will determine if the reader wants to invest more time or simply move on. People are unlikely to continue after a lukewarm introduction - there's simply too much competition out there. The quote in the title above is taken from 'Million Dollar Web...
Posted on 17 December 2015
It has been an incredibly busy yet exciting year at Terry Forsey Consulting. This year we launched our SmartMarketing First Steps programme – a step by step approach to acquiring more leads and helping your business grow. The uptake this year of our SmartMarketing First Steps service has been incredible and as we head...
Posted on 8 December 2015
Getting website visitors to engage with your company website can be a struggle. You will have heard us talk about our Winning Methodology - our 4 stage sales and marketing process. Attract, Engage, Nurture and Close… What many businesses struggle with in the first place is attracting prospects into the funnel and...

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