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Win more Business with a Professional Sales Proposal

Terry Forsey

When writing a successful Sales Proposal there are four categories of content that you must include in order to maximise your chance of winning that sale:

  • Evidence that you understand the customer's business and their critical business issues
  • Explain how your solution will address these pains
  • A demonstration of the value inherent in your solution; and
  • Evidence of your ability to deliver

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