LinkedIn boasts more than 25 million users in the UK and 40% of the LinkedIn audience log on daily making it a key social media platform for B2B sales and marketing activity. You can find and engage with your target audience in multiple ways on LinkedIn.
Terry Forsey Consulting has put together this guide to share 20 plus years of experience in the software marketing industry and how you can make use of LinkedIn as an effective marketing tool to find and engage with your target audience and increase sales.
Understanding the working of Linkedin and how it can benefit your business is confusing to what you can and can’t do, impressions and click throughs and how you maximise the use of this business tool. If Linkedin can help you understand your customers, help you create a database, market to businesses and create conversations and ultimately sales then download this guide.